News & Insights
Industry updates, translation tips, language news, and perspectives from Betmar Languages — your Minneapolis language agency since 1985.
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Topics We Cover
Our articles draw on 40+ years of real-world language services experience.
Translation Tips
Practical guidance for preparing documents, working with translators, and getting the most from your translation projects — from concept to delivery.
Interpreting Insights
How to work effectively with interpreters, what to expect on-site, how to brief an interpreter, and why mode selection matters for your event.
Language & Culture
The stories behind language — how culture shapes meaning, why idioms fail in literal translation, and the real-world impact of language choices.
Industry News
Updates on the language services industry, technology trends in translation and localization, and what's changing in the market.
Project Planning
How to scope a multilingual project, plan for text expansion, budget for localization, and avoid the most common — and costly — mistakes.
Betmar News
Updates from our team, new service announcements, milestones, and news from Betmar Languages in Minneapolis.
From Our Above & Beyond Series
Real-world stories from 40 years of language projects — the decisions that separate a great translation from a costly mistake.
When Context Changes Everything
An Italian translator saw a lighted scoreboard and made the logical choice — but the idiom was lost. Here's why pre-project consultation matters.
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When the Words Don't Fit
A child development video series couldn't fit the translated narration into the existing runtime. Betmar rewrote the script — and saved the project.
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What Does Your Product Name Sound Like?
Before entering a new market, your product name needs a cultural review. We've seen what happens when that step gets skipped.
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Have a Language Project in Mind?
Whether you need translation, interpreting, or just have a question about a multilingual project — we're easy to reach and quick to respond.